Product pages. For e-commerce stores, they’re more important than any other page on your website – even your homepage (Your homepage, after all, primarily directs traffic to product pages). Product pages are your workhorses, the ones primarily responsible for closing the sale after your marketing efforts have delivered visitors to them.

This is the first post on Objeqt.com. We hope to be posting on a regular schedule about the things we encounter and learn by working with our clients. We look forward to get started and this blog will hopefully be of help for store owners looking to increase their sales.