Google Analytics Audit with Checklist - Ensure Integrity of Your Analytics Data
Having analytics to rely upon when you have an ecommerce store is crucial. Analytics can uncover more than just how many visitors you have/where they come from. You can find out what channels perform the best, where visitors drop out or what content performs well.
In this article we have listed tools you can use to help you audit your Google Analytics setup that we continually use. We're not affiliated with these products and our recommendation is based on us using them.
Based on the Google Analytics Audit Checklist article we have created a useful infographic we thought you might find interesting. Feel free to share.
This is the frequently asked questions (FAQ) section of the Google Analytics audit guide. We have listed the most common questions we receive related to GA audits and hope these will be of use to you.